Analysis of the Supply and Demand Model and Current Status of the Fire Door Industry in China in 2024
Balanced Supply and Demand in the Fire Door Industry
The Chinese fire door industry has witnessed a relatively balanced supply and demand model, which is crucial for the sustainable growth of fire door manufacturers. Major publicly listed companies in this sector include Wangli Security (605268.SH), Fuhuang Steel Structure (002743.SZ), Nanshan Holdings (002314.SZ), and Jiangshan Oupai (603208.SH).
Key Data Insights
The core data of the fire door industry reflects the production and sales volumes, as well as the sales rates of representative companies. Understanding these metrics is essential for industry stakeholders.
Production Models in the Chinese Fire Door Market
Chinese fire door manufacturers operate under various production models, including OEM (Original Equipment Manufacturer), ODM (Original Design Manufacturer), and OBM (Original Brand Manufacturer). Below is a comprehensive overview of these models and their representative enterprises:
| Production Model | Overview | Representative Enterprises |
|---|---|---|
| OEM | OEMs manufacture products based on the specifications of brand owners, who do not directly participate in production. The brand owners retain proprietary technologies, while the OEMs focus on manufacturing. | Huoman Doors |
| ODM | ODMs offer comprehensive services, from product research and development to design and maintenance. Clients provide functional requirements or conceptual ideas, which ODMs transform into market-ready products. This approach significantly reduces R&D time for clients. | Yongkang Doors |
| OBM | OBM manufacturers establish their own brands and manage the entire process from production to sales. This model requires robust marketing networks and incurs higher costs than OEM and ODM. Companies often engage in OBM by acquiring existing brands or using franchise models. | Buyang Group, Qunsheng Doors |
Trends in Fire Door Production and Sales
In 2023, the production of fire doors experienced a notable increase, with output growing between 17% and 35% among leading listed companies, showcasing a positive trend for the fire door market in China.
Sales Models in the Fire Door Sector
The fire door industry primarily relies on two sales models: distributor-based sales and direct sales. The sales channels encompass various intermediaries, including distributors, agents, and specialized contractors in fire protection projects. Due to the high level of expertise required, building owners typically contract fire engineering to general contractors who manage the design, procurement, and installation of fire doors, with final inspections conducted by the Ministry of Housing and Urban-Rural Development.
Increased Sales Volume in 2023
Sales of fire doors also showed an upward trend in 2023, with growth rates ranging from 1% to 60% among representative companies. This increase reflects a broader market demand for high-quality fire doors.
Supply and Demand Balance from 2019 to 2023
From 2019 to 2023, the fire door industry has maintained a relatively stable supply and demand balance. According to the production and sales rates of representative companies, the industry generally fluctuates between 90% and 120% in terms of sales-to-production ratios, indicating a healthy equilibrium.
Conclusion
The analysis of the fire door industry in China highlights significant growth trends and balanced supply and demand. As leading manufacturers continue to innovate and adapt to market demands, the future of the fire door sector looks promising.
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